If you’ve not seen it already, here it is – our next movie poster marketing campaign. This time we’ve done a spin on the Taken poster (you know the film starring Liam Neeson right?). Check out our consultant Alex, doesn’t he look menacing *cough cough*.
Our new advertising campaign – what do you think?
This campaign is all about executive search. There’s a famous line in the film which is on the front of the movie posters – “I don’t know who you are. I don’t know what you want. But if you don’t let my daughter go I will find you. I will kill you”. We’ve changed this to read “We don’t know who you are. We don’t know what you want. But if you give us a difficult to fill vacancy we will find them. We will fill it”. In a nutshell, what we’re trying to get across with the new campaign is that we’re executive search professionals and we can help you employ the right people in that hard to fill role. While Liam Neeson’s character has a particular set of skills which he uses to catch his daughters kidnappers, we have a particular set of skills which enable us to fill YOUR vacancy. Ingenious.
The originial Taken poster
You don’t have to take our word for it. Why not take a look at our website and see for yourself what executive search entails or take a look to find out what other people think about our recruitment service.
So, what do you think of our new campaign? Do you like it? Is it any good or are we “Taken” it too far?
Jennie Everall – Digital Marketing Executive, The FM Network
The FM Network are one of the UK’s leading Facilities Management and Building Services recruiters.
thefmnetwork 
Really well done and does the job of getting the message over so you will remember.